AS we head towards the dark winter months, things are looking bright at Firwood Waterloo, says club chairman Dave Raywood.
On the pitch, the first XV have four wins from ten games, despite benig hit with several injuries and unavailabilities in October. National League Three North is once again proving to be incredibly competitive with no guaranteed results.
The Loo squad has considerably more strength in depth this year following good recruitment in the summer, and this is reflected in strong starts for both the second and third XVs, And good progress is being made off the field too.
The days of importing players from abroad on huge salaries are long gone as Loo turns to building from within.
"Our ambition is simply to play at the highest level we can afford," affirms the club chairman.
"Too many clubs have already gone bust chasing the dream and believing that promotion brings crowds, which is simply not true. Our crowds are actually getting bigger again, because this league is exciting and we provide an affordable, enjoyable, friendly matchday experience for our spectators."
Having secured a five-year sponsorship deal, which sees the club becoming Firwood Waterloo from this season on, alongside year on year increases in bar/function income, Raywood believes it is time to return to old-fashioned club values to secure a healthy future.
"With a much more stable financial base, thanks to Firwood and our fantastic bar/venue team, we can now start working towards RFU Club Accreditation, which requires us to demonstrate a quality approach to player recruitment, retention and development, facilities, coaching and volunteering, management and governance, and integration with the community."